Browsing Category: Bussiness industry trends

VENTURE CAPITALIST VS. ANGEL INVESTOR

VENTURE CAPITALIST VS. ANGEL INVESTOR: 7 DIFFERENCES AND WHO TO PITCH TO?

Venture capitalists and angel investors are sources of capital you can pitch to finance your startup or expand your operation; however, they are significantly different. An entrepreneur’s nightmare is raising capital to jump-start a startup. Most people kill their entrepreneurial dreams when they imagine the daunting task of acquiring the needed capital to start operations. […]

GROW YOUR STARTUP TO THE NEXT LEVEL

SEVEN WAYS TO GROW YOUR STARTUP TO THE NEXT LEVEL

Launching and running a successful business requires planning, grit, and endurance to help you weather the storms and challenges along the way. Launching a successful startup is no walk in the park, requiring an entrepreneur’s full dedication and commitment. After investing resources to jump-start your business, the prospects of failure can be scary. However, once […]

EMAIL AND SMS MARKETING

HOW TO EFFECTIVELY COMBINE EMAIL AND SMS MARKETING

A combination of email and SMS marketing can empower your marketing campaign strategy, allowing you to personalize your messages and reach more subscribers. Email marketing is a renowned digital marketing channel used by many brands globally to connect with leads and customers and improve revenue. Email marketing has a tremendous ROI, with many corporations consistently […]

SUCCESSFUL HOME AND OFFICE MEETINGS

10 TIPS TO HAVE A SUCCESSFUL HOME AND OFFICE MEETINGS WITH CLIENTS

Home and office meeting with clients is possible if you organize suitable working space with no distractions, ample parking lot, and your clients have a clear direction. Working from home gained momentum during Covid 19 pandemic. Still, even after lifting restrictions in many economies, more people have discarded the rat-race lifestyle and prefer meeting clients […]

Marketing

7 STEPS FOR PLANNING A SUCCESSFUL MARKETING CAMPAIGN

Conducting a successful marketing campaign requires thorough market research, goal setting, developing CRM, creating a reasonable budget, and evaluating results.  The marketing department’s success means positive cash flows that guarantee your business continuity. However, for the marketing department to succeed, you need to effectively plan and coordinate marketing campaigns to improve your brand’s visibility and […]

How to relate operational and strategic social marketing types

How to relate operational and strategic social marketing types

Operational and strategy social marketing have similarities. Social marketing does with planning, while operational marketing has to do with carrying out the plans. However, being consistent is a crucial ingredient in this duo. Syncing operational marketing with social marketing to create events, videos, and other forms of content provides a familiar voice for a brand. […]

Careers that work well with social marketing strategies

Careers that work well with social marketing strategies

Social marketing strategy involves reaching the audience, replying to comments, solving complaints, and establishing trust with your customers. But now, in what careers can social marketing strategies work well? The fact remains that social marketing is a transferable skill through research, creativity, and communication. These are the foundation of every social marketing strategy. The sphere […]

5 ways to promote socially valuable behaviors

5 ways to promote socially valuable behaviors

Social marketing is what companies use to engage with existing and potential customers. Understanding this avenue is a sales driver as more people have developed this social trait in guiding their behavior. However, you need more than just awareness and presence to promote socially valuable behaviors. There are vital things a brand requires to progress, […]