Venture capitalists and angel investors are sources of capital you can pitch to finance your startup or expand your operation; however, they are significantly different. An entrepreneur’s nightmare is raising capital to jump-start a startup. Most people kill their entrepreneurial dreams when they imagine the daunting task of acquiring the needed capital to start operations. […]
Launching and running a successful business requires planning, grit, and endurance to help you weather the storms and challenges along the way. Launching a successful startup is no walk in the park, requiring an entrepreneur’s full dedication and commitment. After investing resources to jump-start your business, the prospects of failure can be scary. However, once […]
A combination of email and SMS marketing can empower your marketing campaign strategy, allowing you to personalize your messages and reach more subscribers. Email marketing is a renowned digital marketing channel used by many brands globally to connect with leads and customers and improve revenue. Email marketing has a tremendous ROI, with many corporations consistently […]
Home and office meeting with clients is possible if you organize suitable working space with no distractions, ample parking lot, and your clients have a clear direction. Working from home gained momentum during Covid 19 pandemic. Still, even after lifting restrictions in many economies, more people have discarded the rat-race lifestyle and prefer meeting clients […]
Networking is a way of connecting with like-minded people in your niche, providing you with an ideal opportunity to share knowledge and experience. Some entrepreneurs find networking overwhelming, while some feel that there’s no need to invest in something that may take a long time to pay off. Nevertheless, having a network of people, connections […]
Corporate credit is essential in helping your business qualify for favorable financing terms from lenders and creditors; fortunately, you can build it. Every business needs finances to run its operations smoothly. Nevertheless, sometimes entrepreneurs run out of liquid cash to tackle daily expenses. The best way to keep things running is to look for a […]
Conducting a successful marketing campaign requires thorough market research, goal setting, developing CRM, creating a reasonable budget, and evaluating results. The marketing department’s success means positive cash flows that guarantee your business continuity. However, for the marketing department to succeed, you need to effectively plan and coordinate marketing campaigns to improve your brand’s visibility and […]
Operational and strategy social marketing have similarities. Social marketing does with planning, while operational marketing has to do with carrying out the plans. However, being consistent is a crucial ingredient in this duo. Syncing operational marketing with social marketing to create events, videos, and other forms of content provides a familiar voice for a brand. […]
Social marketing strategy involves reaching the audience, replying to comments, solving complaints, and establishing trust with your customers. But now, in what careers can social marketing strategies work well? The fact remains that social marketing is a transferable skill through research, creativity, and communication. These are the foundation of every social marketing strategy. The sphere […]
Social marketing is what companies use to engage with existing and potential customers. Understanding this avenue is a sales driver as more people have developed this social trait in guiding their behavior. However, you need more than just awareness and presence to promote socially valuable behaviors. There are vital things a brand requires to progress, […]